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The Idaho Rangeland Resource Commission (IRRC) is an Idaho state agency created by the Idaho legislature in 1994. The mission is to provide public relations and outreach campaigns to increase support and understanding of rangeland management and ecology. The governor appoints Idaho ranchers to the IRRC board who serve a maximum of two five-year terms. The Bureau of Land Management (BLM), US Forest Service (USFS), Idaho Fish & Game, Natural Resource Conservation Service, Idaho Department of Lands, Idaho Department of Agriculture, University of Idaho, Idaho Rangeland Committee and Idaho Section of SRM are all advisory members to IRRC. �The Care/Share campaign is the product of several discussions, public opinion polls, and assistance agreements with BLM and USFS. This campaign targets recreational users with information about local grazing allotments, guidance on interacting with livestock, and maps to help make their experience a positive one. Trailhead signs, brochures, and long-term kiosks provide historical context, management techniques, and basic information about the location and timing of livestock grazing in high to moderate use recreational areas on public land. Reduced conflicts and complaints from recreationists about livestock grazing to local BLM and USFS offices are benefits of this program.� This campaign has been active for over ten years. The Care/Share campaign now includes online resources, social media posts, NPR underwriting messages, educational activities, and trailhead signs in many of the areas where outdoor recreation intersects with livestock grazing across Idaho.� IRRC believes this proactive campaign is beneficial to the livestock permittees, the recreational users, and the public land managers.� The IRRC encourages other states to develop this type of campaign for the benefit of all who live, work, and play on rangeland.